The latest in digital innovations coming out of LG Europe is the LG Air Solution Digital Campus, a virtual world for conferences, workshops, games, networking and more. 

LG Electronics’ European Air Solution department has recently launched an innovative new way to connect to B2B customers, industry thought leaders and international colleagues alike. The LG Air Solution Digital Campus is a completely virtual world that simulates a trade show or conference in real time. Complete with avatars, games, 3D product showrooms, talks and more, the space invites guests to network, learn, workshop and be inspired. The space has and will be used to ensure collaboration remains a top priority while COVID continues to inhibit industry members from meeting in person. 

The platform hosted this year’s LG Innovation Days, where REHVA’s very own Anita Derjanecz gave a riveting talk on the importance of indoor air quality and healthy buildings of the future. At the same event, LG Air Solution announced two new residential heating products, the THERMA V R32 IWT, or integrated water tank, and the THERMA V R32 Hydrosplit. 

LG Air Solution Europe’s Vice President, Peter Verkempynck says: “Keeping with the tradition of ‘innovation for a better life,’ we decided there was no better time to launch a virtual platform to host our guests that we would normally greet in person. For the time being, we have been thrust into the digital transformation faster than ever before and are rapidly coming up with new ways to do business. The LG Air Solution Digital Campus is a perfect example of that. This is not your typical online meeting; it’s truly something unique and we look forward to making this most of this space going forward. We hope to see you there.”


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